| Title | : | Made to Stick |
| Author | : | |
| ISBN | : | 1400064287 |
| Format | : | Hardcover |
| Number of Pages | : | 291 |
Mark Twain once observed, A lie can get halfway around the world before the truth can even get its boots on His observation rings true Urban legends, conspiracy theories, and bogus public health scares circulate effortlessly Meanwhile, people with important ideas business people, teachers, politicians, journalists, and others struggle to make their ideas stick Why Mark Twain once observed, A lie can get halfway around the world before the truth can even get its boots on His observation rings tru...
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